UX outcomes

Monetize your program and show leadership the rewards of inclusion

What’s happening:

Leadership has asked an important question: What’s in it for us?

We shouldn’t be surprised — late stage capitalism is often sociopathic in its approach to generating shareholder value, and that type of executive is not interested in inclusion for inclusion’s sake.

As an accessibility professional, our job is to show how inclusion makes sense in quantitative terms.

Direct UX correlations with accessibility

SEO

  • Headings
  • Alternative text, transcripts
  • CC on by default
  • Speed

This venn diagram is practically a circle. The concerns and outcomes of

Conversion

  • High contrast
  • Big buttons
  • Stacked forms
  • Speed

Fewer bugs

UX Outcomes

Follow these steps to bring leadership into alignment.

Download KPIs as a CSV
Find out what's important to them
Options if this doesn't work
Download KPIs